Wohoo!! The IPL is going to happen this year!!!
Like the rest of the country, I was deeply concerned at the thought of the IPL being shelved this year. After all the IPL is the single biggest eye ball magnet after Ekta Kapoor came up with 'Kyunki..' It has become a part of my April calendar.
This year the IPL will take place in South Africa. Personally I think its a great opportunity for the tournament to become truly global. Its a forced option, but it can take this league to the next level. The tournament has cemented a bond with the people of India and now it is going to do the same globally.
One may argue that for a resident of Durban it will not be exciting to watch, say, a 'Mumbai Indian' versus 'Kolkata Knight Riders'. I can think of four reasons why someone would pay to watch it.
1 - Its cricket, and South Africans are crazy about the game.
2 - Its got all the top international stars littered in different teams.
3 - A whole host of film stars lend some glamour to the event.
4 - Indians are present in every country. In South Africa there are 1.1 million to assure packed stadiums.
In my view the IPL is too big an event to ignore. It is a Rs 1000cr money spinner. Sharing this pie with another nation, albeit forcefully, is better than foregoing in altogether. An unintended consequence of this would be strengthened cricketing relations between the two nations.
This adversity definitely provides a profitable opportunity.
2 comments:
Ya man it makes good business sense too.. already tour operators hv doled out special packages for tourists gng to S.A... lets see how this IPL goes..
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